Silly Surveys Skirt Real Issues

Irish News of the World

February 15th, 2009

Diarmuid MacShane

Silly Surveys Skirt Real Issues

I see the National Consumer Agency are still carrying out farcical surveys. This month they told us about price differences between the big supermarkets and completed missed the real story – that everyone’s still RAISING prices.

From December 2007, until last month, Tesco, Dunnes Stores and SuperQuinn all jacked up their prices – Tesco by 4.9%, Dunnes by 3.5%, SuperQuinn by 2.8%.

At a time when demand and prices are generally falling in Ireland, our supermarkets are INCREASING their prices by nearly 5%.

All consumers really care about is the fact that grocery prices are going up everywhere – not the relative differences between each.

The truth is, a couple of grocery price sureys by the NCA every year aren’t having any impact on that rising trend. Get your act together.

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