Did you see this launched last week? This story from the Irish Times announced that:
Some 31 Irish food and drink brands have formed a new organisation called Love Irish Food to encourage people to buy more Irish-manufactured produce.
As regular readers will know, I’m a big supporter of buying Irish, but I was struck by the comments of a ValueIreland.com reader who commented on the announcement a few days after it was announced.
According to the reader, here’s some of the brands listed on the website.
- Ballygowan – owned by a UK company.
- Club (Orange etc) – owned by a UK company.
- Cadburys – a UK company.
And as far as I can tell, Batchelors who are behind the registration of the LoveIrishFood.ie website, is owned by Bank of Scotland (Ireland), also a UK company.
Not much Irish branding going on for those particular companies.