Spot the Irish Food in the Irish Food promotion
Did you see this launched last week? This story from the Irish Times announced that:
Some 31 Irish food and drink brands have formed a new organisation called Love Irish Food to encourage people to buy more Irish-manufactured produce.
As regular readers will know, I’m a big supporter of buying Irish, but I was struck by the comments of a ValueIreland.com reader who commented on the announcement a few days after it was announced.
According to the reader, here’s some of the brands listed on the website.
- Ballygowan – owned by a UK company.
- Club (Orange etc) – owned by a UK company.
- Cadburys – a UK company.
And as far as I can tell, Batchelors who are behind the registration of the LoveIrishFood.ie website, is owned by Bank of Scotland (Ireland), also a UK company.
Not much Irish branding going on for those particular companies.
2 Comments
Irish-manufactured
Tesco’s recent purchasing policy to bring everything in form the UK has forced many Irish companies to close their doors and create higher unemployment levels and possibly higher taxes in the next budget. I welcome any move to promote goods manufactured in Ireland, as Steve White stated. The location of the parent company is of little significance if the product is manufactured in Ireland.
A fact many people do not know: Many goods known as Irish products are produced outside of Ireland due to the lower production costs. These products are only produced for the Irish market and not available in any other country. It would only be possible to have these goods manufactured in this country if costs were reduced and the minimum wage was reduced. Only then will we see significant improvements in our manufacturing industry.