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	<title>Comments on: Idea generating campaigns disconnect &#8211; Having ideas versus having a vision</title>
	<atom:link href="http://www.valueireland.com/2010/03/idea-generating-campaign-disconnect-having-ideas-versus-having-a-vision/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.valueireland.com/2010/03/idea-generating-campaign-disconnect-having-ideas-versus-having-a-vision/</link>
	<description>Better Purchasing Decisions Through Better Information</description>
	<lastBuildDate>Tue, 31 Aug 2010 15:17:57 +0100</lastBuildDate>
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		<title>By: Padraig McKeon</title>
		<link>http://www.valueireland.com/2010/03/idea-generating-campaign-disconnect-having-ideas-versus-having-a-vision/comment-page-1/#comment-4297</link>
		<dc:creator>Padraig McKeon</dc:creator>
		<pubDate>Fri, 12 Mar 2010 01:12:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.valueireland.com/?p=4409#comment-4297</guid>
		<description>Diarmuid, 

I find it hard to disagree with the key point of your main post regarding vision

Two points arising from your own comment if I may;

1. YCYC is not &quot;without any action at the end&quot; as you suggest. 

     In six month&#039;s time the two best proposals will each be placed at the centre of a two year  
     action programme to put them into action with further money to be spent on doing so. 

2.  The option of just handing funds to existing &#039;agencies&#039; assumes that YCYC is doing 
     more of the same work they are doing.  That is not the case. It is specifically not looking 
     to fill in old templates and revisist / reuse old ideas and if it were, it would be criticised for 
    that too. Neither is this competition about identifying specific business proposals ` 
    which result in the development of one product, or growing only one company’s work 
    force - which I believe is generally the remit of the CEBs

     The entire premise of YCYC is that people have stopped thinking or even 
     contemplating new ideas over the past ten years because they didn&#039;t have to .  Now they   
     (or I sould say we) have to start thinking again and YCYC is a mechanic to  
     stiumulate them in the regard, get them talking and if it leads there - start pushing the 
     system for change, but on the basis of and with ideas for future exploitation that need that 
     change rather than as a reaction to events in the past</description>
		<content:encoded><![CDATA[<p>Diarmuid, </p>
<p>I find it hard to disagree with the key point of your main post regarding vision</p>
<p>Two points arising from your own comment if I may;</p>
<p>1. YCYC is not &#8220;without any action at the end&#8221; as you suggest. </p>
<p>     In six month&#8217;s time the two best proposals will each be placed at the centre of a two year<br />
     action programme to put them into action with further money to be spent on doing so. </p>
<p>2.  The option of just handing funds to existing &#8216;agencies&#8217; assumes that YCYC is doing<br />
     more of the same work they are doing.  That is not the case. It is specifically not looking<br />
     to fill in old templates and revisist / reuse old ideas and if it were, it would be criticised for<br />
    that too. Neither is this competition about identifying specific business proposals `<br />
    which result in the development of one product, or growing only one company’s work<br />
    force &#8211; which I believe is generally the remit of the CEBs</p>
<p>     The entire premise of YCYC is that people have stopped thinking or even<br />
     contemplating new ideas over the past ten years because they didn&#8217;t have to .  Now they<br />
     (or I sould say we) have to start thinking again and YCYC is a mechanic to<br />
     stiumulate them in the regard, get them talking and if it leads there &#8211; start pushing the<br />
     system for change, but on the basis of and with ideas for future exploitation that need that<br />
     change rather than as a reaction to events in the past</p>
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		<title>By: valueireland</title>
		<link>http://www.valueireland.com/2010/03/idea-generating-campaign-disconnect-having-ideas-versus-having-a-vision/comment-page-1/#comment-4292</link>
		<dc:creator>valueireland</dc:creator>
		<pubDate>Wed, 10 Mar 2010 11:02:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.valueireland.com/?p=4409#comment-4292</guid>
		<description>I wrote this post before last weekend when we discovered that the Government have actually funded this current campaign to the tune of €300,000.

On Twitter over the weekend, it was highlighted by Conor O&#039;Neill that there were significantly better ways that this €300,000 could have been spent  - in ways that would directly help job creating businesses rather than airy fairy publicity campaigns.

The response from Padraig McKeon (member of the YCYC committee) to such comments was &quot;why not suggest those as ideas in the YCYC competition&quot;.

And there we have it. It&#039;s the ideas that are more important than any kind action to certain people in our country at the moment. The appearance of action without any action at the end of it all - but more on that later.</description>
		<content:encoded><![CDATA[<p>I wrote this post before last weekend when we discovered that the Government have actually funded this current campaign to the tune of €300,000.</p>
<p>On Twitter over the weekend, it was highlighted by Conor O&#8217;Neill that there were significantly better ways that this €300,000 could have been spent  &#8211; in ways that would directly help job creating businesses rather than airy fairy publicity campaigns.</p>
<p>The response from Padraig McKeon (member of the YCYC committee) to such comments was &#8220;why not suggest those as ideas in the YCYC competition&#8221;.</p>
<p>And there we have it. It&#8217;s the ideas that are more important than any kind action to certain people in our country at the moment. The appearance of action without any action at the end of it all &#8211; but more on that later.</p>
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