Tag Archives: insomnia

Coffee Shops – where’s the money being made

I guess that most people know this, but I heard about an interesting talk given by Bobby Kerr of the Insomnia Coffee [...]

More special offer innovation from Insomnia

You really have to hand it to Insomnia the coffee shop for their current marketing campaigns. They’re currently on my boycott list, [...]

Coffee Special Offers – again

I wrote about this before, but I think it’s worth mentioning again. The Insomnia coffee shop lunch deal is hard to beat [...]

Competition Works

I’ve written a couple of times about the special offer in Insomnia coffee stores recently – any coffee and any coffee for [...]

Value for money – coffee, sandwiches and journalism

Back in August, I wrote about how the Insomnia coffee chain were providing some excellent lunchtime value with their “€5 coffee and [...]

Special offers to attract new business

I personally don’t believe that enough Irish businesses make the effort to attract new customers. It is my opinion that the description [...]