Tag Archives: insomnia

Irish Hotels? Struggling to survive? How about meeting customers needs?

Instead of doing the same thing that you’ve always done, hoping that eventually things will magically get better again. There were two [...]

Coffee Shops – where’s the money being made

I guess that most people know this, but I heard about an interesting talk given by Bobby Kerr of the Insomnia Coffee [...]

More special offer innovation from Insomnia

You really have to hand it to Insomnia the coffee shop for their current marketing campaigns. They’re currently on my boycott list, [...]

Coffee Special Offers – again

I wrote about this before, but I think it’s worth mentioning again. The Insomnia coffee shop lunch deal is hard to beat [...]

Competition Works

I’ve written a couple of times about the special offer in Insomnia coffee stores recently – any coffee and any coffee for [...]

Value for money – coffee, sandwiches and journalism

Back in August I wrote about how the Insomnia coffee chain were providing some excellent lunchtime value with their “€5 coffee and a [...]

Special offers to attract new business

I personally don’t believe that enough Irish businesses make the effort to attract new customers. It is my opinion that the description [...]