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No ESB switch

Irish Independent
Orla O’Sullivan, February 17th, 2005

Value Ireland is today quoted as a “Market observer” (well, we think we are and are open to correction) in a short piece about the ESB and the opening up of the electricity market this coming Saturday. In an article not attributed to anyone, in the “Euro Notes” section, the piece reads as follows –

CONSUMERS get the right to use a potentially cheaper electricity supplier than ESB this Saturday, but it won’t be as easy as flicking a switch.

Market observers question whether it will be worthwhile for ESB competitors to cater to new customers other than businesses.

Details of the half dozen contenders to ESB can be found on the website of the Commission for Energy Regulation (www.cer.ie).

Value Ireland has carried out its own research into what the electricity market will be like for Irish consumers after market de-regulation.

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